
Nobody Answers Any More: The Largest Cost of Scams Is Carried by People Who Were Never Scammed
56%
of consumers in Southeast Asia avoid inbound contact or transactions because of scam concerns, and those never scammed match the rest to within a point
Armidale research. Every official record of fraud counts the money taken from victims and leaves out the larger cost: the calls left unanswered, the purchases abandoned and the genuine alerts deleted by people who were never scammed. That cost lands on every legitimate business that needs to reach a customer, and no government publishes it.
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